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Brand Identity for a Regional Carrier
A consistent logo, colour palette and truck-livery system for a growing carrier.
Project overview
A brand identity system for a regional carrier, covering the logo, colour palette, typography and truck livery.
The challenge
The carrier’s logo and colours were used inconsistently across trucks, trailers, uniforms and online profiles, which made the business look smaller than it was.
Our solution
We developed a simplified logo, a defined colour palette and typography, and templates for truck livery, business documents and social media profiles.
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Services provided
Tools & technologies
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