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Content Creation
Case Study

Content Program for a Logistics Company

A monthly content plan of articles and posts built around shipper questions.

Overview

Project overview

An ongoing content program built around the questions shippers ask before choosing a logistics partner.

Challenge

The challenge

The company’s website had very little content, so it had few ways to answer shipper questions or appear in informational searches.

Solution

Our solution

We built a monthly editorial plan of articles, guides and social posts, written in clear industry language and linked to relevant service pages.

Client

Logistics company, United States

Category

Content Creation

Services provided

Content strategy, copywriting, blog management

Tools & technologies

WordPress, Google Search Console, Google Docs
More work

Related projects.

SEO Optimization

On-page and local SEO to help a trucking company appear in the searches that matter.

Social Media Management

Social media content and campaigns focused on attracting qualified CDL drivers.

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